Zillow lands another industry insider

To further develop its relationship with real estate brokerages, real estate marketplace Zillow Inc. has added another industry vet to its team: Chris Crocker, former regional vice president at Realogy subsidiary NRT LLC, the largest brokerage in the U.S.

Crocker will join Zillow's industry relations team as vice president of strategic partnerships, where he will focus on cultivating relationships with brokerages and help with product development.

From 2004 to 2011 at NRT, Crocker managed the day-to-day operations and marketing for NRT-owned Coldwell Banker Real Estate "stores" in the Southwest, including more than 100 branches with more than 6,000 agents.