Angie's List breaks 2 million paid user mark

Inman News

Review service Angie's List announced today that it has doubled its customer base over the past 18 months and that the total number of households that pay to use the site surpassed 2 million over the weekend.

"Realizing such momentum in membership growth is truly a testament to our commitment to help consumers find the best local service providers," said Angie Hicks, a co-founder of the company, in a statement. "Our members drive Angie's List."

Angie's List, which helps consumers find many types of professionals including real estate agents, appraisers, and mortgage brokers, topped the 2 million mark on Sunday, and passed the 1 million mark in October of 2011, the company said.

"It took us more than 16 years to get to one million paid households but just 18 months to double it," Hicks said.

Angie's List claims to offer more reliable reviews than other sites by strictly enforcing rules designed to guard against fake ones.

Users can post reviews of home services providers inluding handymen, remodelers, roofers, electricians, painters, and heating, ventilation and air conditioning (HVAC) contractors.

The company prohibits services from reviewing themselves and their competitors and "uses proprietary technology, human review and outside auditing to ensure report reliability and fairness," it said. 

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