By William Norwich, Elle Decor
Lisa Perry has had many eureka moments. You don't become a fashion designer of her caliber without them. Many of her awakenings are triggered when a bright white light—the palette, not the parable—calls to her, guiding her in what to do and how to proceed in her creative process.
For Perry, white as an inspiring design choice dates back to an epiphany she had at the age of 10. Making herself a sandwich one day at home in Chicago—her family owned the textile company Dana Mills there—she realized that the signature white-with-colored-dots motif on a Wonder Bread package wasn't arbitrary. "It was really great design," she says.
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