GoHoming.com relaunches as Hubzu
GoHoming.com, an online marketplace and auction platform for real estate owned (REO) properties, has relaunched as Hubzu, with an expanded focus that will allow it to handle listings from individual brokers and agents.
Hubzu replaces GoHoming.com, which handled 25,000 to 30,000 REO sales a year, and will have a broader focus that includes nondistressed properties, said Hubzu General Manager Scott Wielar.
The site is operated by Altisource Portfolio Solutions S.A., a provider of services to mortgage lenders, servicers, investors, mortgage bankers, credit unions, financial services companies and hedge funds.
Currently, all of the listings on the site -- about 3,500 to 4,000 active -- are lender-owned. Most come from another AltiSource-held company, Wielar said.
But this fall, AltiSource -- which owns a real estate brokerage that's focused on REO sales, REALHome Services and Solutions Inc. -- will expand the site by working with individual brokers and agents, and possibly with property owners who want to sell their own homes, he said.
"We realized we had the market, platform and scale," Wielar said, citing an average of 1 million unique visitors per month, "to expand our business and broaden our selling base."
