Luxury real estate brokers are discovering yet another way that the rich are different -- instead of shopping on Amazon.com, they're pining over fine art, jewelry, fashion and now homes at online luxury marketplace 1stdibs.com.
Westchester County, N.Y.-based real estate brokerage Houlihan Lawrence is the latest brokerage to market listings on site, saying it will display 100 upper-tier homes on the high-end online marketplace this month.
The homes will show up under the "Fine Homes" section of the 1stdibs.com website, where luxury home shoppers can see listings from luxury brokers operating in markets like New York, California, Florida, Texas, Washington, D.C., and France, the only featured international market.
Other New York brokerages with listings on the site include Prudential Douglas Elliman and Realogy Holdings Corp. subsidiaries The Corcoran Group, Sotheby's International Realty and Coldwell Banker Real Estate. California's Warwick Property Group and Texas-based Greenwood King Properties are also marketing listings at 1stdibs.com.